IEG Conference
Each year of this global sponsorship summit that draws marketing execs from all over the world to network and learn about the latest, greatest trends in sponsorship from industry experts who forge them. We created on-site, social and promotional materials for an annual theme gleaned from current buzz. "Pivot" was a favorite.
Watch the promotional video
McDonald's Global Supply Chain Summit visual approach
Working at the internal Studio 123 at McD's HQ in Chicago, we worked with staff "clients" to craft unique looks based on given themes to promote supply chain stakeholder gatherings they hosted. Being a lifelong comic book fan, I was excited when they floated the M-power "superhero" idea.
ASCM: Association of Supply Chain Management
Tasked with creating a tour series of simple meter boards for an annual ASCM Conference, it became clear they needed a uniform look. Working off provided hand drawn "Rivers of Demand" sketches for each supply chain category, I created icon-based digital illustrations with a style guide inspired graphic look that included a QR code linked to audio descriptions for each to give voice to the boards.
Hand Drawn samples
